School of Business Administration: Division of Business Strategy

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School of Business Administration: Division of Business Strategy

Majors/Programs

• Entrepreneurship and Social Enterprise, BSBA (46-331) (120 hours)
• Events Marketing and Management, BSBA (46-669) (120 hours)
• Management, BSBA (46-268) (120 hours)
• Marketing, BSBA (46-269) (120 hours)
• Public Relations, BS (43-351) (120 hours)
• Sport Management, BS (43-612) (120 hours)

• Business Administration Minor (545) (18 hours)
• Entrepreneurship and Social Enterprise Minor (332) (21-30 hours)
• Hospitality Management Minor (629) (24 hours)
• Leadership Studies Minor (597) (16 hours)
• Legal Studies Minor (555) (21 hours)
• Management Minor (510) (18 hours)
• Marketing Minor (512) (18 hours)
• Public Relations Minor (253) (18 hours)

• Events and Services Certificate (10-698) (12 hours)
• Professional Selling Certificate (10-638)

Courses

In addition to any course prerequisites listed for the courses below, the Harmon College of Business and Professional Studies also enforces a course leveling prerequisite.  This means that freshmen (those who have earned 0-29.5 semester hours of college credit) may enroll in 1000 level courses only, sophomores (completed 30-59.5 semester hours) may enroll in 2000 or 1000 level courses, juniors (completed 60-89.5 semester hours) may enroll in 3000, 2000 or 1000 level courses and seniors (all students who have earned 90 semester hours) may enroll in 4000 level courses or below.

• BLAW 2720 - Legal Environment of Business (3)
• BLAW 2750 - Legal and Ethical Decision Making in the Workplace (3)
• BLAW 3721 - Law of Business Transactions (3)
• BLAW 4740 - Employment Law (3)
• BLAW 4750 - Collective Bargaining (3)

In addition to any course prerequisites listed for the courses below, the Harmon College of Business and Professional Studies also enforces a course leveling prerequisite.  This means that freshmen (those who have earned 0-29.5 semester hours of college credit) may enroll in 1000 level courses only, sophomores (completed 30-59.5 semester hours) may enroll in 2000 or 1000 level courses, juniors (completed 60-89.5 semester hours) may enroll in 3000, 2000 or 1000 level courses and seniors (all students who have earned 90 semester hours) may enroll in 4000 level courses or below.

• ENT 1501 - Youth Entrepreneurship Program (2)

• ESE 1200 - Foundations of Leadership Skills GE (3)
• ESE 1300 - Introduction to Entrepreneurship and Business (3)
• ESE 3335 - Entrepreneurial Internship (1-3)
• ESE 3350 - Special Projects in Entrepreneurship (1-3)
• ESE 3710 - Entrepreneurial Business Planning (3)
• ESE 3715 - Entrepreneurial Business Planning Lab (1)
• ESE 3720 - Social Enterprise for Entrepreneurs (3)
• ESE 3725 - Social Enterprise Lab (1)
• ESE 3750 - Special Projects in Entrepreneurship (1-3)
• ESE 4200 - Reflections on Leadership Skills (1)
• ESE 4710 - Commercialization (3)
• ESE 4715 - ESE Commercialization Lab (1)
• ESE 4850 - Entrepreneurial or Social Venture Start-up (1-3)

• HM 1800 - Introduction to Hospitality (3)
• HM 2830 - Hospitality Management Case Analysis (1)
• HM 3800 - Lodging Management (3)
• HM 3810 - Internship in Hotel and Restaurant Management (1-3)
• HM 3825 - Events Management (3)
• HM 3830 - Hospitality and Tourism Marketing (3)
• HM 3835 - Facilities Management (3)
• HM 3844 - Restaurant Operations (3)
• HM 3845 - Small Business Operations Analysis (3)
• HM 3870 - Digital Hospitality Management (3)
• HM 3880 - Internship (1-3)
• HM 4000 - Special Projects in Hospitality Management (1-3)
• HM 4810 - Internship (1-5)
• HM 4820 - Sustainability and Operations Management (3)
• HM 4825 - Advanced Events Management (3)
• HM 4840 - Legal Aspects of Hotel and Restaurant Management (3)
• HM 4845 - Hospitality Business Planning (3)

In addition to any course prerequisites listed for the courses below, the Harmon College of Business and Professional Studies also enforces a course leveling prerequisite.  This means that freshmen (those who have earned 0-29.5 semester hours of college credit) may enroll in 1000 level courses only, sophomores (completed 30-59.5 semester hours) may enroll in 2000 or 1000 level courses, juniors (completed 60-89.5 semester hours) may enroll in 3000, 2000 or 1000 level courses and seniors (all students who have earned 90 semester hours) may enroll in 4000 level courses or below.

• HRM 3920 - Human Resource Management (3)
• HRM 4930 - Compensation and Benefits (3)
• HRM 4990 - Problems in Human Resource Management (3)

In addition to any course prerequisites listed for the courses below, the Harmon College of Business and Professional Studies also enforces a course leveling prerequisite.  This means that freshmen (those who have earned 0-29.5 semester hours of college credit) may enroll in 1000 level courses only, sophomores (completed 30-59.5 semester hours) may enroll in 2000 or 1000 level courses, juniors (completed 60-89.5 semester hours) may enroll in 3000, 2000 or 1000 level courses and seniors (all students who have earned 90 semester hours) may enroll in 4000 level courses or below.

• MGT 1320 - Introduction to Leading & Managing (3)
• MGT 2350 - Special Projects in Management (1-3)
• MGT 3300 - Dale Carnegie Leadership Training for Managers (2)
• MGT 3315 - Management of Organizations (3)
• MGT 3320 - XBOB eXperience Based Organizational Behavior (3)
• MGT 3325 - Business Communication (3)
• MGT 3335 - Internship in Management (1-9)
• MGT 3345 - International Management (3)
• MGT 3350 - Special Projects in Management (1-3)
• MGT 3360 - Supply Chain and Operations Management (3)
• MGT 3385 - Integrative Business Experience Practicum (3)
• MGT 4300 - Health Care Administration (3)
• MGT 4310 - Innovation, Quality and Sustainability (3)
• MGT 4320 - Leadership (3)
• MGT 4325 - Management Communication (3)
• MGT 4350 - Special Projects in Management (1-3)
• MGT 4357 - Organizational Policy and Strategy (3)
• MGT 4370 - Applications in Supply Chain Management (3)
• MGT 4800 - Organizational Development and Personal Praxis (3)

In addition to any course prerequisites listed for the courses below, the Harmon College of Business and Professional Studies also enforces a course leveling prerequisite.  This means that freshmen (those who have earned 0-29.5 semester hours of college credit) may enroll in 1000 level courses only, sophomores (completed 30-59.5 semester hours) may enroll in 2000 or 1000 level courses, juniors (completed 60-89.5 semester hours) may enroll in 3000, 2000 or 1000 level courses and seniors (all students who have earned 90 semester hours) may enroll in 4000 level courses or below.

• MKT 1400 - Orientation to Marketing (1)
• MKT 1401 - Professional Speaking and Presentation GE (3)
• MKT 3400 - Principles of Marketing (3)
• MKT 3405 - Principles of Marketing (3)
• MKT 3410 - Retail Management (3)
• MKT 3420 - Principles of Advertising (3)
• MKT 3430 - Professional Sales (3)
• MKT 3435 - Internship in Marketing (1-6)
• MKT 3445 - Marketing Distribution (3)
• MKT 3450 - Digital Marketing (3)
• MKT 3475 - Marketing Research (3)
• MKT 3480 - Consumer Behavior (3)
• MKT 3485 - Integrative Business Experience Practicum (3)
• MKT 4410 - Advanced Professional Sales (3)
• MKT 4420 - Sales Management (3)
• MKT 4440 - Seminar in Brand Management (3)
• MKT 4450 - Integrated Marketing Communication (3)
• MKT 4454 - Sports Marketing (3)
• MKT 4460 - International Marketing (3)
• MKT 4475 - Services Marketing (3)
• MKT 4480 - Special Projects in Marketing (1-3)
• MKT 4490 - Marketing Management (3)

• PR 1600 - Orientation to PR (3)
• PR 1601 - Experiencing Strategic Communication (1)
• PR 2620 - Principles of Public Relations (3)
• PR 3605 - Survey of Public Relations Research and Theory (3)
• PR 3610 - Writing and Editing for Public Relations (3)
• PR 3620 - Strategic Planning and Research for PR (3)
• PR 3625 - Design and Layout for Public Relations (3)
• PR 3640 - Integrated Strategic Communication for Public Relations (3)
• PR 3650 - Global Sports Public Relations (3)
• PR 4600 - Special Topics in Public Relations (3)
• PR 4605 - Public Relations Internship (1-3)
• PR 4610 - Public Relations Management and Industry Practices (3)
• PR 4625 - Innovative Public Relations (1-9)
• PR 4627 - Special Projects in Public Relations (1-3)
• PR 4630 - Electronic & Social Media for Public Relations (3)
• PR 4640 - Advanced Public Relations Design (3)
• PR 4650 - Public Relations & Promotional Law (3)
• PR 4670 - Strategic Crisis Communication for Public Relations (3)
• PR 4675 - Media Training for Public Relations (3)
• PR 4680 - Advanced PR Writing (3)
• PR 4685 - Strategic Public Relations Case Analysis (3)

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