Apr 19, 2024  
2019 Undergraduate Catalog 
    
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2019 Undergraduate Catalog [ARCHIVED CATALOG]

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MKT 3430 - Professional Sales (3)

This course introduces students to the basic selling process and strategies used by today’s firms. Through coursework, projects, and role-plays students develop an understanding of the principles of persuasion, relationship building, problem-solving strategies, and relationship/consultative selling. An additional fee is associated with this course.


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